What to put on your BlooBrik and the content page
The tradesman BlooBrik has one primary goal
On the wall, the viewer is thinking:
“Can this person fix my problem quickly and safely?”
Your wall image must answer that instantly.
Here is an example of best-performing electrician wall image types.
1. Service + locality clarity (highest conversion)
This is the safest and strongest option.
Image:
Plain, high-contrast background
Possibly subtle lightning/line motif (very minimal)
No busy photos
Text (3–5 words):
“Local Electrician”
“Emergency Electrician”
“Qualified Electrician”
“Domestic & Commercial Electrician”
Why this wins:
Matches search intent
Builds trust fast
Beats logos and photos every time
If you serve a defined area, add it:
“Lincoln Electrician”
“Local Electrician – Lincolnshire”
2. Urgency-led hook (excellent for emergency work)
Use if you genuinely offer fast response.
Text options:
“Emergency Electrician”
“Fast Electrical Repairs”
“Power Problems Fixed”
Best used when:
Competing in well established walls
You want high click-through over branding
3. Trust signal (secondary but effective)
Works well for cautious homeowners.
Text examples:
“Fully Qualified Electrician”
“NICEIC Registered”
“Trusted Local Electrician”
Only include one trust marker—don’t clutter.
3. What the image should look like (very important)
Electricians lose clicks when they over-design.
Do:
Strong contrast (yellow/black, blue/white, white/navy)
Large, bold sans-serif font
Simple layout
One clear message
Avoid:
Photos of tools
Photos of fuse boards
Selfies or vans
Long lists of services
Phone numbers on the BlooBrik wall image
Remember: the wall image is a signpost, not the van livery.
4. How to beat other electricians on the BlooBrik wall
Most competitors will use:
Company logos
Van photos
Overloaded text
“All Electrical Work Undertaken”
You win by being:
More legible
More specific
More reassuring
“Emergency Electrician” beats “XYZ Electrical Services” every time.
5. Perfect pairing with your BlooBrik click-through page
BlooBrik Wall image
“Local Electrician”
Click-through headline
“Qualified Local Electrician – Fast, Reliable Electrical Work”
Then immediately show:
Services
Accreditations
Phone / WhatsApp / call button
Service area
This reduces hesitation and increases calls.
6. Update strategy for an electrician
Unlike a holiday cottage, electricians should keep things stable.
Change only if:
You introduce emergency cover
You expand service area
You gain a major accreditation
Consistency = reliability.
7. One best default recommendation
If you are a tradesman with no brand recognition:
Wall image
Plain background
Bold text:
“Local Electrician”
Optional smaller line:
“Fully Qualified”
That combination consistently outperforms imagery-heavy designs.
Final takeaway
An electrician’s BlooBrik should feel like:
A clear road sign
Immediate help
A safe choice
Not a brochure. Not branding. Not decoration.